As a PeoplePond profile user, you recognize the value and opportunity of building and promoting an online identity around your personal brand. You are probably also interested in protecting your brand and minimizing opportunities for others to use it elsewhere, either by accident or with malice. For example, if you are known everywhere as John W. Smith and have used the username johnwsmith for all your accounts to be consistent it would probably concern you if someone else was setting up accounts using the same name/brand on services you aren’t using. This poses a real opportunity to confuse your followers and for your brand to be associated with undesirable content.
A very useful service, KnowEm, is designed to empower you to proactively identify over 300 online services where either your brand is being used or not. If it is being used, you can quickly identify if you’re in control of it or not and if it isn’t being used, you can quickly establish an account thus preventing future confusion or hijacking of your brand.
We recommend KnowEm to protect your brand. Check them out today. They’re good people.
More information can be found on this press release.
Bloggers rejoice! Now you can represent your online identity in style using the PeoplePond badge via the WordPress PeoplePond Identity Widget or the PeoplePond ADAM API. This badge is another example of PeoplePond’s continuing commitment to find more ways to extend the reach and value of your PeoplePond profile.
No longer are you stuck with a bunch of different badges from a variety of services in a variety of colors and sizes into your sidebar. Instead you get a professionally designed badge that includes:
- Your name and title just as you have it on your PeoplePond profile
- Your photo from your profile
- Your Identity Verification status
- Chicklets (little icons) linking to your presence at all the services where your blog visitors can connect with and discover more about you.
Some of you will notice this badge follows the same great look used in the PeoplePond Facebook profile badge.
Both the ADAM API implementation and the WordPress widget provide complete SEO benefits by providing clean links from the badge back to your profile and also from the chicklets, helping boost your online personal brand’s SEO and visibility up even more.
To install the WordPress PeoplePond Online Identity Widget, simply search for the “PeoplePond Online Identity Widget” from the Plugins – Add New page and click Install when the plugin has been located.
To install the ADAM API badge on a non-wordpress site, you can call the API directly in one of two ways:
1. To have ADAM send along CSS styling, as we do with the Wordpress widget, you’ll want to include the “widget” argument.
2. Alternatively, if you wish to render the output differently you can call the “mini” argument instead and this will return un-styled XHTML.
And of course, if you still haven’t created your PeoplePond and CompanyPond profiles, what’s stopping you? Get started now.
Tags: api, badge, blog, blog badge, blogger badge, online identity, PeoplePond, personal brand, personal seo, web badge, wordpress
CompanyPond, Cranberry Venture Partners, PeoplePond | Joe Beaulaurier |
December 8, 2009 8:19 am |
Comments (1)
Before now, you had to be a celebrity to enjoy online identity verification. Maybe you’ve seen it on Justin Timberlake’s Twitter profile or maybe Kristin Bell’s (who, by the way, recently discovered someone attempting to hijack her identity on Twitter). But no more.
You can now protect yourself from identity hijacking and provide your followers with the confidence that you are who you say you are. PeoplePond has introduced the first opportunity to verify your complete online identity. There have been other solutions offered up in the past but they’ve always been lacking the most crucial element, verification of you.
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PeoplePond has just added OpenID as a means to register and log into your account to maintain your profile. On the surface, this means one less username and password to remember. And another benefit is your OpenID page will be automatically listed on your profile as a “verified” part of your online identity.
As noted in an earlier post, PeoplePond is enabling you to not only prove to your followers that you have proven your personal identity but also you have proven ownership of the accounts listed in the online identity section of your profile. Introduce OpenID into this equation and suddenly there are hundreds (if not thousands?) of services for which you can quickly prove ownership of to your followers.
More details are in the press release.
This is all about trust. Projecting your personal brand and entire online identity from a trusted platform that eliminates any concerns about identity spoofing will give you an added advantage with your followers.
So for those of you keeping count, a PeoplePond profile provides:
- Increased exposure for your entire online identity using a fundemental search engine optimization strategy.
- Advanced personal identity verification (you are who you say you are)
- Far-reaching online identity verification (proving ownership of online assets)
- A trusted platform from which to project your personal brand.
And there’s more coming.
The development team at PeoplePond has been kicking it recently and now you get to see the results of their late nights and early mornings.
It’s so easy for someone to put up accounts on social media sites, free blog publishing platforms, etc. and pretend to be you. If you have a personal brand that you’ve invested years to develop, such behavior should scare the living !@#$ out of you. It doesn’t take much to destroy even the strongest personal brand when followers don’t have an authenticated center point that is independently verifiable.
Now you can create that trusted center point to provide your followers with your PeoplePond profile. Our users who subscribe to PeoplePond’s Identity Verification Package will discover two very exciting features are now available:
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