Using Google and Other Personal Profile Services
Google recently upgraded and promoted their user profile pages. As a result, we have been asked about how this relates to what people are doing with PeoplePond profiles. The answer is Google is offering a small piece of everything that can be accomplished with a PeoplePond profile. The most important missing piece and without going into detail, SEO doesn’t seem to be a goal of Google’s profile beyond the lack of nofollow tags (this is a good thing) to your content from their profile page.
Search engine optimization (SEO) is a big part of the reason to use PeoplePond profiles and you are able to make use of several tools and features to accomplish the most SEO available from your PeoplePond profile. Secondly, PeoplePond makes extensive use of Microformats including XFN and hCard to enable services including search engines to precisely identify and correlate your online content as belonging to you. Additionally, making it easy for you and others to republish your PeoplePond profile is another significant benefit with your PeoplePond profile. This is enabled by use of PeoplePond’s WordPress plugin, Drupal Module, ADAM API and RSS feeds.
There are many services offering user profile pages including Google. In most cases, using these services is recommended since the more positive online content you can get in the search results, the more opportunities people have to find you.
PeoplePond is the beginning of a much bigger brand development platform yet to be rolled out. Stay tuned. There’s much more to come.
